Code of practice for promotion of NHS services March 19, 2008
Posted by western4uk in Code of Practice, Design, Give Aways, Grey Literature, Marketing, Marketing Materials, Social Marketing.Tags: Codes of Practice, Ethics, Grey Literature, Marketing, NHS, Public Relations, Social Marketing
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Code of practice for promotion of NHS services sets out rules around promotional material issued by providers of NHS services to ensure that: the information patients receive is not misleading, inaccurate, unfair or offensive, that the brand and reputation of the NHS is protected, and that expenditure on promotional activity is not excessive.
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